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OEM results watch, Q3 2026: value or volume?
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OEM results watch, Q3 2026: value or volume?

Geopolitics, economic strain and industry disruption from China are reshaping automotive, and two different OEM strategies are emerging. By Will Girling The third quarter of 2026 saw growing salience of a seemingly binary decision: value or volume? Most of the top 16 automakers are pursuing one of those two options to some extent, although others

Geopolitics, economic strain and industry disruption from China are reshaping automotive, and two different OEM strategies are emerging. By Will Girling

The third quarter of 2026 saw growing salience of a seemingly binary decision: value or volume? Most of the top 16 automakers are pursuing one of those two options to some extent, although others don’t have the luxury of choice.

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https://www.automotiveworld.com/data/oem-results-watch-q3-2026-value-or-volume/

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