VinFast is using warranty terms to build trust in the US, where it remains a small player despite strong growth in its home market
VinFast has unveiled 10-year, unlimited-mileage battery warranty programmes on its VF 8 and VF 9 SUVs, promoting the offer as a reason for high-mileage US drivers to choose its EVs. The Vietnamese automaker has thus far struggled to win over the US public with its models.
VinFast compares its cover with the typical eight-year or 100,000-mile battery warranty, which expires after six years and eight months for a driver covering 15,000 miles a year, and after just four years at 25,000 miles. Under VinFast’s terms, a driver could cover 250,000 miles in a decade without losing battery cover, as long as the car is in standard personal use. The cars also come with a vehicle warranty of up to 10 years or 125,000 miles, round-the-clock roadside assistance and access to more than 250,000 public chargers.
VinFast concedes that modern EV batteries often outlast their warranties, so its pitch is about financial reassurance rather than durability. The average US vehicle covered about 11,071 miles in 2024, according to Federal Highway Administration data.
Long warranties are a proven tool for newcomers. Hyundai’s 10-year, 100,000-mile powertrain warranty helped rebuild its US reputation in the late 1990s. VinFast needs similar reassurance, since markets outside Vietnam made up only around 11% of its deliveries in the second quarter, and its US presence remains small.
Source: PRNewsWire
Source: www.automotiveworld.com
