Across global markets, fewer travelers are searching for trips and fewer say they plan to travel, but the slowdown hasn’t reached the bottom line yet. Higher airfares and accommodation rates are holding up revenue as traveler interest cools.
The Skift Travel Health Index stood at 99 in September, down 1% year-on-year. The destinations index, which measures travel interest through online search activity, fell by 12% to 88, as inbound flight and hotel searches weakened across most tracked markets.
Change Travel Health Index · September 2026
Inbound Flight Search
Year-on-year growth, by destination (September 2026 vs. September 2025)
GrowthDecline
China+
Source: skift.com
